AIProduct
genugc.ai
AI-native UGC platform I took from zero to launch, including product strategy, the build, and go-to-market. Founder & PM.
2025-PresentView project
Durban, South Africa / Product + Growth
Product founder with a marketer's instinct. I take products from positioning to launch to the code that ships them — built genugc.ai, Lively, and RevFlow.
01 / About
I sit wheremarketing instinctmeets product execution.
Building genugc.ai, Lively, and Duokast taught me there are no shortcuts. I had to own every part of getting a product out the door: the sales, the marketing, the code, and the design.
I build AI-native products end to end. That means everything from the first call on how to position something to the workflow that actually ships it.
01
3
Products Launched
02
7+
Years Experience
03
3
Countries
Selected Work
Proof of the hybrid: marketing judgment, product ownership, and the technical fluency to actually ship.
ProductLive-streaming
Lively
Live-streaming platform that scaled to thousands of users. I owned the roadmap, video infrastructure, and the monetization model.
Singapore, 2022-2023
MarketingAgency
RevFlow Digital
Digital marketing agency I run. GTM strategy, paid ads, SEO, and brand development built to move revenue for clients.
South AfricaView project
Independent builds
Projects I've Built
A growing record of products I designed, developed, and shipped end to end.
Build 01Live product
Cashflow Agent
An AI-powered collections assistant that automatically follows up with customers on WhatsApp, helping businesses keep outstanding payments moving without repetitive manual chasing.
I built the frontend in Next.js, used InsForge for authentication, the database, and scheduled cron jobs, then shipped the production application through Vercel.
View live projectTechnical architecture
- Frontend
Next.js
Responsive interface, product flows, and application logic.
- Backend
InsForge
User authentication and database infrastructure.
- Scheduling
InsForge Cron Jobs
Scheduled jobs trigger automated follow-up tasks at the right time.
- Automation
WhatsApp
The customer follow-up and collections channel.
- Deployment
Vercel
Production hosting and continuous deployment.
What I Do
Product
- ▹Product Strategy & Roadmapping
- ▹User-Centered Design (UX/UI)
- ▹Agile/Scrum
- ▹A/B Testing & Experimentation
- ▹Go-to-Market Strategy
- ▹Product Analytics
Marketing
- ▹Marketing Strategy & GTM
- ▹SEO/SEM & Google Analytics
- ▹Email Marketing & Automation
- ▹Paid Advertising (Google/Meta)
- ▹Content Marketing
- ▹Brand Development
- ▹CRO & Funnel Optimization
- ▹Sales & Client Acquisition
Technical
- ▹JavaScript
- ▹React
- ▹Next.js
- ▹Claude Code
- ▹Codex
- ▹AI/ML API Integration
- ▹Prompt Engineering
Experience
Founder & PM
genugc.ai (AI-Powered UGC)
Mar 2025-Present / Remote
Building an AI-native UGC platform across strategy, product, workflow design, and launch.
English Specialist
Eton International
Dec 2023-Dec 2025 / Remote
Taught business English to professionals across Asia — reps that sharpened how I communicate and sell across cultures.
Founder & Product Lead
Lively (Live-streaming)
Mar 2022-Dec 2023 / Singapore
Led product roadmap, video infrastructure decisions, user experience, and monetization.
Founder & Product Lead
Duokast
Jan 2021-Jan 2022 / Shanghai
Built and shipped an early media product — my first full run at product discovery, build, and operations.
Retail Sales & Customer Experience
AutoZone SA
Dec 2013-Dec 2020 / South Africa
Seven years selling and serving on the floor of an auto-parts retailer — where I learned to read customers, handle objections, and close.
Contact
Let's Work Together.
Looking for product roles where a marketer's instinct is an edge — also open to partnerships and interesting builds.
© 2026 Preston Govender